Future-proofing sustainable cultural tourism

In short

This is a Research and Innovation Action under Horizon Europe. The budget is €14.5 million for about 3 grants of €4 million to €4.8 million each. It is paid as a lump sum, so you report results instead of costs. Submission opens on 13 May 2027. Deadline: 23 September 2027.

What the call wants to achieve

• Evidence-based policy recommendations and solutions for integrating cultural tourism into strategies for regenerative sustainability, environmental protection (for example, from degradation or biodiversity loss), digital transformation, social inclusion and gender equality at all levels of government. As a result, (…)
• A comprehensive analytical framework for ethical AI integration in sustainable cultural tourism balancing sustainable competitiveness with cultural authenticity and inclusivity.
• Methodological frameworks and tools for AI-assisted foresight in cultural tourism enabling policymakers, civil society and stakeholders to anticipate changes and adapt strategies proactively.
• Evidence-based, community-centric models and strategies for sustainable cultural tourism in emerging and less-developed destinations, adaptable to diverse contexts within and beyond the EU.

Source: EU Funding & Tenders Portal, © European Union, CC BY 4.0, summarised. The official call text and its annexes decide eligibility, budget and deadlines.

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